Sprout Part 1: Flower Power Tower

The Spross recycling plant in the middle of Zurich has been completely redesigned. The family business, now in its fifth generation, is deeply rooted in horticulture and creates living space in which people, nature and the environment have a future. The "Flower Power" mural on the concrete tower is based on this leitmotif. A grandmother passes on her valuable knowledge of flowers and medicinal plants to her granddaughter. With the floating flowers, the composition of the picture radiates something dreamy and slightly surreal. The color scheme in the background is such that the upper part of the tower dissolves into the real surroundings. With great confidence and courage, Spross consciously broke away from classic branding and granted us artistic freedom - a self-confident step for which we would like to express our sincere thanks.