Grosses MINI Aceman Werbemural an Gebäudefassade (Hardbrücke) in Zürich mit Elektroauto und Stadtsilhouette, auffällige Markeninszenierung.

MINI Aceman

Together with MINI, APG|SGA AG and the agency dentsu, we have realized the largest advertising mural in Switzerland to date at Pfingstweidstrasse 3 in Zurich, covering over 450m². Located right next to Hardbrücke, the MINI-Aceman-Mural shows how creative concepts can reach a whole new level in collaboration with strong partners. From the initial idea to the final stroke, we were able to develop and implement the entire project. And yes, the mural was painted entirely by hand - with a roller and spray can. "With the mural, we are making a statement that reflects the innovative strength and creative energy of our brand." Cosima Seibold, Director MINI Switzerland

Quickfacts

Client
MINI Switzerland
Agency
dentsu Switzerland
Surface area
450 m2
Development time
7 days
Video
Tom Brunner
Städtische Umgebung mit einer Straßenbahn, einem modernen Hochhaus, geparkten Autos und einer roten Wand mit einer großen Autowerbung unter bewölktem Himmel.

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Ein lächelnder Mann mit kurzem Haar und gestutztem Bart in einem weißen langärmeligen Hemd steht vor einem schlichten hellen Hintergrund.

Interested in an advertising mural? Andy looks forward to hearing from you.